What Is Topical Authority?
How completely a site covers a subject, which helps it rank across that topic.
Definition
How completely a site covers a subject, which helps it rank across that topic.
What Topical Authority means
How completely a site covers a subject, which helps it rank across that topic.
Why it matters
Sites that cover a subject in depth, with many interlinked, helpful pages, tend to rank more easily across that subject than sites with one isolated page.
Practical tip
Build topic clusters around your core services. See internal linking strategy.
Learn more
What Is XML Sitemap?A file listing the URLs you want search engines to crawl.What Is YMYL?'Your Money or Your Life': topics like health and finance that Google holds to…What Is Zero-Click Search?A search where the user gets the answer on Google and doesn't click any…What Is 301 Redirect?A permanent redirect that passes users and most ranking signals to a new URL.What Is Anchor Text?The clickable words of a link, which tell Google what the linked page is…What Is Backlink?A link from another website to yours; still one of Google's strongest ranking signals.