Google’s September 2026 Spam Update Is Complete: What It Targeted and What to Check
Google's fourth spam update of 2026 ran from September 24 to October 8. Here's what Google confirmed, what spam updates target, and…
Junaid Tariq· · 4 min read
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Junaid Tariq· · 4 min readGoogle May 2026 Core Update Complete: What Changed and What to Do
Google's May 2026 core update rolled out from May 21 to June 2. Here's what Google said, how it compared with March,…
Junaid Tariq· · 3 min readTikTok’s US Joint Venture: What Changes for Marketers and Advertisers
The deal creating the TikTok USDS Joint Venture closed on January 23, 2026. Here's what changed, what stayed the same and what…
Junaid Tariq· · 2 min readYouTube Clarifies ‘Inauthentic Content’: The 3 Types That Won’t Get Paid
On July 16, 2026, YouTube published clarified Partner Program guidance on inauthentic content. Here are the three categories it defined, what's still…
Junaid Tariq· · 3 min readInstagram’s ‘Your Algorithm’ Lets Users Tune Reels: What Brands Should Do
Instagram now lets people see and edit the topics its AI thinks they like in Reels. Here's how 'Your Algorithm' works and…
Junaid Tariq· · 2 min readLinkedIn’s 2026 Feed Overhaul: LLM Retrieval, Generative Ranking and the End of Pods
In March 2026 LinkedIn explained the biggest change to its feed in years: one LLM-based retrieval system, a generative recommender that reads…
Junaid Tariq· · 2 min readAsk Junaid: Should a Small Business Run Performance Max or Stick to Search?
A reader asks whether a small business with a limited budget should switch to Performance Max. Here's how I decide, after running…
Junaid Tariq· · 3 min readPaying for Meta and Google Ads from Pakistan: Cards, Tax and Billing Explained (2026)
Declined cards, surprise tax deductions and confusing invoices are common for Pakistani advertisers. Here's how ad billing works, what changed with the…
Junaid Tariq· · 3 min readWhatsApp Business for Pakistani Brands: Setup, Ads and Best Practices
WhatsApp is where Pakistani customers actually ask questions and place orders. Here's how to set up WhatsApp Business properly, run click-to-WhatsApp ads…
Junaid Tariq· · 3 min readGoogle Core Updates Explained: What They Are and How to Respond
Google releases several core updates a year, and each one can reshuffle rankings across the web. Here's what core updates are, how…
Junaid Tariq· · 3 min readHow to Recover After a Google Core Update: 9 Practical Tips
Lost traffic in a core update? These nine tips, from diagnosis to rewriting and pruning, are the same process we use when…
Junaid Tariq· · 3 min readHow to Use Google Search Console to Find Pages Losing Traffic
A step-by-step method for finding exactly which pages and queries are losing clicks in Google Search Console, and working out why.
Junaid Tariq· · 2 min read