WhatsApp Business for Pakistani Brands: Setup, Ads and Best Practices
WhatsApp is where Pakistani customers actually ask questions and place orders. Here's how to set up WhatsApp Business properly, run click-to-WhatsApp ads…
Facebook algorithm and feature news, practical tips to reach more people organically, Page setup guides, audit checklists and a history of the changes that shaped the News Feed.
WhatsApp is where Pakistani customers actually ask questions and place orders. Here's how to set up WhatsApp Business properly, run click-to-WhatsApp ads…
Facebook's feed now mixes friends, groups, Pages and recommended content from accounts you don't follow. Here's how ranking works in 2026 and…
Organic reach on Facebook isn't dead, but it now rewards different things. Ten practical tips for growing a business Page in 2026.
Meta Business Suite brings your Facebook Page, Instagram account, inbox, content planner and ads into one place. Here's how to set it…
Accounts repeatedly reposting others' content lose monetisation and reach; duplicates get demoted.
Paid verification subscription for creators, later for businesses.
Home became an AI-recommended 'discovery engine'; a separate Feeds tab shows friends, groups and pages chronologically.
Reels rolled out on Facebook in 150+ countries.
Parent company renamed Meta Platforms.
Data scandal led to major API restrictions and stricter app review.
Facebook’s feed has moved from mainly showing friends and Pages you follow to recommending content, especially Reels, from accounts you don’t follow. That makes original, engaging content more important than follower count. For many Pakistani businesses, Facebook and WhatsApp remain the main channels for customer enquiries, so we also cover messaging, Groups and how organic activity supports Meta ads.