TikTok US Divest-or-Ban Law Signed (2024)
Law required ByteDance to sell TikTok's US business or face a ban.
DateApr 24, 2024
PlatformTikTok
TypeRegulation
Who it affectsUS users & advertisers
What happened
On April 24, 2024, the US enacted a law requiring ByteDance to divest TikTok’s US operations or face a ban from US app stores and hosting services.
Who it affected
US users & advertisers.
What it means for marketers today
The law led to the shutdown and restructuring covered below. See the US joint venture.
Related
See the full TikTok History: Launch, Algorithm & US Ownership (2016–2026)