Meta AdsUpdate history

Facebook Ads Launch (2007)

Facebook launched its self-serve ad system.

By Junaid Tariq · Updated · 1 min read
DateNov 6, 2007
PlatformMeta Ads
TypePlatform event
Who it affectsAll advertisers

What happened

Facebook launched Facebook Ads in November 2007, including Pages for businesses and the controversial Beacon program. It became one of the largest self-serve advertising platforms.

Who it affected

All advertisers.

What it means for marketers today

Meta ads today are run through Ads Manager. See the Meta ads audit.

See the full Meta Ads History: From Facebook Ads to Andromeda

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