SnapchatGlossary

What Is Snap Score?

A running number based on snaps sent and received and other activity.

By Junaid Tariq · Updated · 1 min read
Definition

A running number based on snaps sent and received and other activity.

What Snap Score means

A running number based on snaps sent and received and other activity.

Why it matters

Snap Score has little marketing value but reflects engagement on the app.

Practical tip

Focus on Story views and subscribers instead.

Learn more

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