YouTube YPP Threshold: 1,000 Subs + 4,000 Hours (2018)
New eligibility rules after brand-safety issues.
DateJan 16, 2018
PlatformYouTube
TypeMonetisation
Who it affectsSmall creators
What happened
After brand-safety concerns, YouTube raised the Partner Program threshold in January 2018 to 1,000 subscribers and 4,000 public watch hours in the previous 12 months.
Who it affected
Small creators.
What it means for marketers today
This remains the threshold for full ad revenue sharing on long-form videos, alongside a Shorts views route.