X 280 Characters (2017)
Character limit doubled from 140.
DateNov 7, 2017
PlatformX (Twitter)
TypeFeature
Who it affectsAll accounts
What happened
Twitter doubled the character limit from 140 to 280 for most languages in November 2017.
Who it affected
All accounts.
What it means for marketers today
Longer posts are now possible for Premium subscribers, but concise posts still work well.
Related
See the full X (Twitter) History: Every Major Change (2006–2026)