LinkedIn Dwell Time in Feed Ranking (2020)
LinkedIn engineering confirmed time spent on a post affects ranking; quick scroll-pasts count as skips.
DateMay 2020
PlatformLinkedIn
TypeAlgorithm
Who it affectsAll members
What happened
LinkedIn’s engineering team explained that it uses dwell time (how long people spend viewing a post) as a feed ranking signal, so a quick scroll past can be counted as a skip.
Who it affected
All members.
What it means for marketers today
Write posts worth reading: a strong first line, clear structure and real insight. See LinkedIn post tips.