Instagram Reposts & Friends Map (2025)
Repost button and a location-sharing map added.
DateAug 2025
PlatformInstagram
TypeFeature
Who it affectsAll accounts
What happened
In August 2025 Instagram added a Repost feature for public Reels and posts, a Friends tab in Reels, and an optional map for sharing location with friends.
Who it affected
All accounts.
What it means for marketers today
Reposts can spread your content further. Shareable content matters more than ever.
Related
See the full Instagram Algorithm & Feature History (2010–2025)